We are already in the first month of 2022 and many stores have already started their research to renew their goods and give fresh ideas to customers that will pique their interest.
More than ever before, packaging plays a leading role in promoting a company, as it gives this added value to the consumer’s shopping experience and of course the coveted competitive advantage over other stores.
Today we will present you the new trends in the field of packaging for the year 2022.
- Add color to your life
The new conditions we are going through with the threat of the Covid-19 virus have affected the mood of consumers, who are looking for something visually beautiful to lift their mood.
What better way than to use paint on your packaging.
Experiment with colored tissue paper, brightly colored boxes, playful pouches and bags with your logo.
- Ribbons with bold designs
In a similar style, print ribbons with elaborate designs and colors, original shapes, even animations for the most daring! (Why not?)
Exaggeration is not always negative when it comes to a type of packaging, as it positively prepares the consumer for what will follow when he opens his gift and intensifies the feeling of “surprise”.
- Prints with colored hot-foil printing
Forget what you know about gold and silver prints and dare to print on your custom packaging with rose gold, bronze, purple and turquoise hot-foil printing that will definitely make a difference.
2022 is the year that shouts “Color, color, color!”.
Listen to your heart and bring out your creative self, leaving positive reviews in your passage and gain a high percentage of loyal customers who trust you and prefer you.
Images © 2022 Newman Co., All rights reserved.